| 000 | 00491nam a2200157 4500 | ||
|---|---|---|---|
| 020 | _a9701058755 | ||
| 050 | _aHF5415 R5418 2006 | ||
| 100 | _aRies, Al. | ||
| 245 | _aLa guerra del marketing / Al Ries, Jack Trout. | ||
| 250 | _aEd. conmemorativa, vigésimo aniversario | ||
| 260 | _aMéxico, D.F. : McGraw-Hill Interamericana, 2006 | ||
| 300 | _a223 p.: il. | ||
| 500 | _aTraducción de : Marketing warfare, 20th anniversary ed. | ||
| 650 | _aMercadotecnia. 2.Rendimiento. | ||
| 942 | _cBK | ||
| 999 |
_c6750 _d6750 |
||